Capital One Commercials

youtube.com/watch?v=1ygKodp022E

They advertise unlimited 1.5% cash back on every purchase. Why not just use the term 1.5% cash back on every purchase? Because it makes it sound like you get an infinite amount of money for a single purchase… If I buy a 1 cent gum ball, I get 3 trillion dollars back. I hate stuff like this on television. The 1.5% part is canceled out by the INFINITE 1.5% part, which compounds itself forever.

Just one of those annoying tactics by advertisers that drive me nuts.

1.5 per cent on total value of a purchase, no limit on the number or value of purchases.
you can’t possibly be…
nevermind

That’s all encapsulated in the phrase “1.5% cash back on every purchase” The double redundancy adds a multiplier of infinity to 1.5.

Really? Who am I? I’m ecmandu, previously commentary, until I forgot my password and remade my username.

Technically, I could buy something and sue the company to own it if they don’t give me infinite cash back on 1.5%.

no

Actually “yes” 1.5 percent cash back on every purchase MEANS infinite purchases with an infinite cap.

When you say unlimited 1.5% cash back on every purchase…

you are saying unlimited cash back on 1.5% of unlimited purchase with an infinite cap on spending.

It’s perfectly grammatically correct to say this. I could sue their company… of course the business is so corrupt they wouldn’t let me win the lawsuit and probably just force them to change their advertising… but they are literally offering infinite cash, compounded by 1.5% for an infinite amount of purchases with an infinite spending cap per purchase. That’s the way it’s actually worded. It’s to send a subliminal message. And if I had the money, I’d sue the hell out of these assholes, I HATE subliminal messaging.

How do you know it’s subliminal? Maybe you’re just reading into it or are paranoid. Actually, many people are like this, now that I mention it. It isn’t done as much on purpose by advertisement, though.

Paranoid? These folks are subliminally offering infinite cash for 1 cent. Nobody would actually believe that they’re offering infinite cash for 1 cent, so it goes into the the subliminal mind instead of the conscious mind… it’s an interesting wordplay. The got caught in their Machevellian machinations. Who the fuck writes a sentence like that with hundreds of millions to spend on commercials and MISSES THAT!!! It’s intentional for sure.

1.5 per cent of what?

Sorry, was away for a while… 1.5% of cash back.

no, 1.5% is the cash you are getting back.
emphasis on back.
1.5% of what?

Exactly… but you get unlimited 1.5% cash back (on all purchases - which already implies that you get infinite purchases with an infinite spending cap)

Phoneutria, honestly, I expect better of you… you’re supposed to be a logician.

1.5% of what you spent is the answer.

That’s the second part… what about the first part?

Unlimited 1.5% of what you spent?

Yes, unlimited 1.5% back of what you spent.

As opposed to (for example) 1.5% back of what you spent, up to $100, which is the top limit on cash back for this reward program.

The phrasing says…

UNLIMITED cash back for what you spend (the 1.5 is irrelevant here - since it’s being compoundly multiplied by infinity)

It may as well just say,

Unlimited pennies for what you spend.

Stop.